Our passion is music, and our mission is to expand the reach of artists globally. We excel in delivering to targeted highly-engaged consumers, developing culturally relevant and high performing digital content, and activating the right creators to engage our audience.
Ranked Music was born with a strategic, innovative, business and data-driven, yet creative DNA. Conformed from a multi-cultural team with footprints in Miami, Madrid, London, Sao Paulo and Bogotá.
We have a 360° strategic approach to release planning that involves in-depth analysis of an artist’s past and present in order to develop strategically sound recommendations for their future.
Additionally, our team of musically-savvy professionals is able to break down the music and lyrics, in order to brainstorm out-of-the-box creative opportunities and a multi-platform digital strategy.
We have the ability to analyze the artist’s existing fan base using benchmark analysis, in order to track quantifiable progress toward objectives.
We combine the best analytics platforms available in the market with the wealth of data that is accessible exclusively to our clients in order to deliver strategically sound proposals.
Multi platform media buying
Our team of digital-native experts uses an array of innovative media buying tools including: unique segmentation technology based on an artist’s Spotify following, media-mix planning, multi-channel paid media, programmatic buying, as well as DMP 1:1 audience activation.
We use real-time reporting dashboards and share qualitative insights to keep our clients in the know at all times throughout the lifecycle of a campaign.
Social media strategy
Our approach to social media strategy begins at a grassroots level - getting to know and understand the artist, their vibe, and their goals.
We work with a team of social media experts to develop content plans, look & feel, and overall aesthetic that make sense for the artist’s brand identity and long-term goals.
We identify the right creators & influencers for you, brief on the creative angle the content should follow, orchestrate your creators’ campaign on the main digital networks, and track every single step of it.